Ideas
Home → Ideas is a page of insight cards brAIn thinks your house is missing. Each one says what brAIn found that made it think so, and what the card would answer every time it runs. Take one and it becomes an ordinary card on Insights; say no and it’s never suggested again.

Why a separate page
Your first cards are chosen once, when brAIn first studies your house. A house that has since grown a heat pump, a solar array and four months of history would otherwise go on generating whatever was picked in its first twenty minutes.
Ideas are kept apart from Insights on purpose. An idea costs nothing until you take it; a card costs a Claude run every time it refreshes. That split is what lets the page be generous.
Reading an idea
Every idea carries three things:
| Example | |
|---|---|
| The card’s name | Garage freezer, on its own |
| Why this house — what brAIn actually found | It has drifted six degrees over a month while the kitchen one has not moved. |
| What it would answer, every run | Is the garage freezer still holding its temperature? |
If the why could have been written about any house, it isn’t a good idea — and brAIn is told so.
Taking or refusing one
- ✓ Add this card creates the card on Insights and generates it. From then on it’s a card like any other: Refine it, share it, give it a schedule.
- ✕ Not for this house removes the idea and remembers that you said no. A short, optional box asks why — “we don’t have solar” — and the next time brAIn looks for ideas it is told what you accepted, what you dismissed and why, and what is still waiting. So the reason stops the next solar idea too, not just this one, and a dismissed idea doesn’t come back reworded.
When new ideas appear
- Press ✨ Suggest ideas for a fresh look now. It runs even if automatic work is paused or the usage budget is spent — anything you press by hand always runs.
- Once a week brAIn tops the page up on its own, if automatic insights are on and there’s budget to spare. It only ever adds: it never clears ideas you haven’t answered.
brAIn never suggests a card you already have — however that card came to exist — or one you already answered.
An empty page always says which of three things is true: nobody has asked yet, the last look failed (and why), or brAIn looked and had nothing to add. Only the middle one needs anything from you.